The Naked Diplomat and the Future of the UAE Diplomacy Essay (Book Review)

In his three-sectioned, lucid, entertaining guide, Tom Fletcher examines the profound methods during which diplomacy has modified. The first half gives a quick historical past of diplomacy, which includes a diplomat, Shen Weigin, who was sliced into little items by his grasp, a third-century Chinese emperor. However, fashionable diplomats can keep away from an identical destiny by embracing a digital strategy. The second half presents how the position of a diplomat has modified, particularly with the arrival of the web and the rise of the worldwide market. In the previous, ambassadors had been anticipated to acquire a very good training at a prestigious college and be wonderful at writing telegrams and emails. However, within the present period, a diplomat engages with a broader viewers utilizing the instruments which the arrival of the digital age presents. The final a part of the guide covers the way forward for digital diplomacy. Fletcher calls all members of society to be artistic, courageous, and related to be part of the trendy diplomatic mission. Through the various suggestions for digital diplomacy, particularly within the web age, this guide proves a masterpiece whose concepts may help form the way forward for UAE diplomacy.

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First, the diplomats of the UAE can capitalize on the alternatives that expertise and innovation current. The work of diplomats goes to be remodeled to cowl a wider scope. As against representing governments, future ambassadors can give attention to the individuals. The coming years will witness a fast digital revolution and a world of globalization. Diplomatic processes and buildings have to be wired in the direction of a broader perspective. However, as Fletcher (2016) notes, the brand new approaches can be an addition to the standard hybrid modes of diplomacy. Moreover, coverage agendas can be multifaceted sooner or later, and it requires future UAE consuls to make use of expertise to gear their efforts towards networked worldwide relations. Although they won’t be the world’s greatest innovators, the creator recommends that diplomats adapt the most effective concepts for the reason that subsequent wave of worldwide relations can be influenced by massive knowledge. Fletcher (2016) predicts that there can be a major transformation in how diplomats will ship service, community, and affect, by means of using fashionable expertise. For these causes, UAE diplomacy must be redirected in the direction of a extra scientific strategy in preparation for this period.

Second, the UAE diplomats have to prepared themselves for a greater than communications vocation and begin partaking a wider viewers. In the long run, there can be a proliferation of media shops, and the communities can be extra pluralistic, which can demand that the diplomats ought to be extra open-minded and improve their scope of observe. A wider dialog is certain to bolster the diplomatic message, and it could be more practical if the media had been extra concerned within the course of. For instance, as a substitute of utilizing TV information anchors to mediate ambassadorial occasions, diplomats can use the web. Although mass media have been considered the most effective channel for ambassadorial endeavors, social media is usually a extra direct strategy to reaching people. According to Fletcher (2016), the variety of web customers has doubled within the final decade, which requires that social media be utilized for a lot of functions, together with diplomacy. The greatest method to lengthen and develop on conventional diplomacy is thru digitization. Therefore, future UAE diplomacy wants to contemplate adopting using social media of their missions.

Third, there’s a want for future consuls to contemplate mixing digital and hybrid diplomacy traits to comprehend a extra important impact. Digitalizing worldwide relations is not going to be efficient instantly; thus, within the meantime, a combined strategy is suitable. A Twenty first-century diplomatic atmosphere would require that with expanded coverage environments, a mix of on-line and offline networks be used. As Fletcher (2016) states, the Industrial Revolution’s breakthroughs had been the results of the onerous work of inventors. Similarly, combining the web and hybrid approaches may help a diplomat to achieve success relying on how nicely they are going to make the most of their networks (Fletcher, 2016). Most importantly, the plenty of knowledge generated by digital expertise should be what governments will use to make key choices about diplomacy. For instance, social media may help the UAE to share and examine their contingency planning for crises. By analyzing client expectations over a digital platform, diplomats can take their companies to individuals versus ready for them to return. Therefore, the way forward for diplomacy is automated, and the UAE wants to maneuver with this wave.

Moreover, citizen diplomacy will grow to be the norm sooner or later, and UAE diplomacy must observe the development. Traditional diplomacy is between the states, however citizen diplomacy is between individuals of various nations interrelating in a worldwide house. Some of the methods this actuality might be made potential are solely by means of the interplay between college students, vacationers, and volunteers. Engaging non-public companions in a enterprise setting coupled with far-reaching globalization presents a higher alternative for exercising citizen diplomacy. The UAE can foster the importance of this new strategy to worldwide relations by means of such packages as change training, peace companies, and youth boards and fellowships. These platforms might be useful in taking the UAE’s diplomatic agenda to a brand new stage. According to Fletcher (2006), sooner or later, residents may have the power to regulate the general public sphere each actually and digitally. For this cause, the UAE authorities must be attuned to on-line digital opinion, which can be considerably influenced by public campaigns to comprehend real and lasting optimistic change. Through influencing digital traits, residents can impression how governments deal with overseas coverage points.

In conclusion, higher digitization will dramatically change the character of diplomacy. Fletcher identifies the foremost challenges which Twenty first-century diplomats are going through, together with when and tips on how to intervene in worldwide affairs. The guide’s suggestions may help future UAE diplomacy in creating a worldwide scope of worldwide relations, which is match for the aim. The potential that the web and digital approaches have in reworking diplomacy has been emphasised. However, earlier than adoption and software, it’s vital to contemplate the potential geopolitical impacts these methods may have on the diplomatic mission. Organized in small teams round a selected trigger, the general public can dictate worldwide occasions unprecedentedly with their opinions. The lifetime of a diplomat within the years to return can be closely digitalized, and the UAE wants to maneuver with excessive pace to keep away from utilizing outdated conventional approaches when the actions require refined digital techniques. Fletcher emphasizes the necessity for future diplomats to be tech-savvy to fulfill the expectations of worldwide politics. Therefore, the UAE diplomacy can profit significantly from this guide, together with leveraging expertise and involving their residents extra, which can be essential sooner or later.


Fletcher, T. (2016). Naked diplomacy: Power and statecraft within the digital age. William Collins.

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